Introduction
Lower Online Inc.,
including its controlled subsidiaries and affiliates, (collectively “lower
online”) is committed to protecting your privacy. This statement details the
steps we take to protect your personal information when you visit our websites
or use an online application that contains a link to this statement
(collectively, the “sites”). This statement also covers information we receive
when you contact us (e.g., to submit a comment or query or to seek support with
one of our products or services). It describes the personal information that we
collect, the purposes for which we use such information and your choices
regarding our use of it. The steps we take to protect your personal information
and how you can review and correct your personal information are also covered
here. By accessing our sites or providing us your information when you contact
us, you are consenting to the information collection and use practices
described in this privacy statement.
For purposes of this statement, “personal information”
means information that identifies a particular individual, such as name, postal
address, email address or phone number. When other information, such as email
newsletter choices, product purchases or consumer product preferences, is
associated with personal information, this other information also becomes
personal information.
Our collection of information
Information collected
directly from you.
Generally, you can visit lower online's sites without entering any personal
information. On certain pages, we may ask you for personal information to
provide a service or carry out a transaction that you have requested. You may
also provide some personal information to us when you contact us (e.g., with a
comment, inquiry or customer support request). The personal information we
collect or receive may include:
- contact
details, such as your name, title, company/organization name, e-mail
address, telephone and fax numbers and physical address;
- information
about your company and job function;
- your
e-mail marketing preferences;
- financial
information (including credit card or account information);
- information,
such as your nationality and country of residence, that allows us to
determine your eligibility under export control regulations to receive
information about certain technologies;
- information
used to customize and facilitate your use of our sites, including login
and technical information;
- inquiries
about and orders for our products and services;
- information
that assists us in identifying the products and services that best meet
your requirements;
- event
registration information; and
- feedback
from you about our sites and our products and services generally.
You are not required to
provide any of this information, but if you do not, we may not be able to
provide you the requested service or complete your transaction.
Information collected automatically. We collect information
about your visit to our sites, including what pages you view, the number of
bytes transferred, the links you click, the materials you access and other
actions taken within lower online's sites. We may combine this information with
your personal information to and use the combined information in accordance
with this privacy statement. We also collect certain standard information that
your browser sends to every website you visit, such as your Internet Protocol
(IP) address, your browser type and capabilities and language, your operating
system, the date and time you access the site and the website from which you
linked to one of our sites. We do not combine this standard information with
other personal information.
Our use of information
Services and
transactions.
We use your personal information to deliver services or carry out transactions
you have requested, including, but not limited to, providing information on lower
online products or services, registering purchased products, processing product
orders, handling warranty claims, replacing product manuals, answering customer
service requests and facilitating use of our sites. In order to offer you a
more consistent experience in your interactions with lower online – including,
but not limited to, learning about you and how you interact with and use lower
online products and services; developing and managing our products, services
and customer care; and providing you with information about lower online
products and services that you may be interested in -- information collected by
our sites may be combined with information we collect or acquire through other
means.
Website and product
improvement.
We may use your personal information to perform business analyses or for other
purposes to improve the quality of our business, our sites and lower online
products or services (including new products or services), or to make our sites
easier to use by eliminating the need for you to repeatedly enter the same
information or by customizing our sites to your particular preference or
interests.
Communications. We may use your
personal information to inform you of products or services available from lower
online in which you may be interested and to send you surveys regarding your
use of lower online products and services. You can opt out of receiving promotional
communications from us by contacting us using the contact information listed in
this privacy statement. Moreover, each
promotional e-mail communication we send includes an unsubscribe link allowing
you to stop delivery of that type of communication. If you elect to
unsubscribe, we will remove you from the relevant list within 10 business days.
Employment Applications. In connection with a
job application or inquiry, you may provide us with information about yourself,
such as a resume or curriculum vitae. We may use this information throughout lower
online for the purpose of employment consideration. If your application or
inquiry is unsuccessful, we will keep the information for future consideration
for a limited period of time, unless you direct us not to do so.
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